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Thursday, October 9, 2008

Gov't ropes in media in alcohol war

In a desperate effort to win the liquor war, the Office of the President (OP) has reportedly ordered the state media to run stories and programmes emphasising the negative effects of alcohol.

The directive orders the state electronic and print media to depict alcohol as socially unacceptable and destructive to society.

Reliable sources say the anti-alcohol directive was issued this week. Government attempts to introduce a punitive 70 percent levy on the sale of alcohol to control excessive drinking has been hobbled after a strong resistance from brewers and other stakeholders in the industry. Even after the levy was reduced to 30 percent, the government found no respite after a court stopped the introduction of the tax pending the outcome of a case filed by stakeholders.

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